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i4u News / June 17, 2015

Samsung has introduced a safety solution for greater roadway safety.

The Samsung Safety Truck concept equips big rigs with a giant screen in the back displaying what happens in front of the truck transmitted by wireless cameras mounted in the front. The big rig becomes "invisible" and cars behind it see when it is save to overtake.

Advertising company Leo Burnett in Buenos Aires created the initiative "The Safety Truck" for Samsung's Argentinian corporate office to promote road safety. The idea roots in the extreme high road casualties in Argentina.

According to Samsung almost one person dies every hour in a traffic accident. 80% of these accidents happen on roads mainly from drivers trying to overtake.

Every car driver knows how difficult it is to overtake a big truck on the road. It is frustrating. The Samsung Safety Truck making overtaking easier and safer.

Another concept is to transmit the signal of the truck's front-mounted video cameras via Wi-Fi to the entertainment system in cars. Drivers could then see on the screen if oncoming traffic existed ahead of the truck.

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