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Vedomosti  /  May 17, 2016

A determined marketing push by truckmaker KamAZ resulted in a 30 percent sales rise over the January thru April period.

The company's Russian domestic and international sales totaled 6,470 trucks, a 30 percent jump over the same period last year.

According to KamAZ, Russian brand truck sales with GVWs over 14 metric tons rose 7 percent in the first four months of 2016 to 9,900 units.

The truckmaker’s Russian domestic market share increased from 54 percent during the 2015 January – April period in 2015 to 65 percent in 2016 January – April period.

In the first quarter of 2016, KamAZ exported 1,022 trucks, including both CBUs (completely built units) and KD (knocked down) kits, an increase of 14.2 percent over the same period last year.

First quarter results in the Russian domestic market saw 12.3 percent growth to 4,190 trucks, including 4,137 heavy trucks (14-40 metric tons) and 53 medium trucks. Market share jumped to 60.7 percent, versus 48.9 percent in the same period last year.

The truckmaker is forecasting 2016 year global sales of 32,000 trucks - 25,000 in Russia and 7,000 overseas.

KamAZ ranks 11th among the world's heavy truck manufacturers, and is the eighth largest producer of diesel engines.

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